Hayley Barna & Katia Beauchamp | Birchbox Founders

As I was going through my morning routine this morning, it occurred to me that I was using mostly Birchbox samples – my moisturizer and face primer, to be exact. Since it’s been a few days (okay, more than that..) since I blogged, I thought – why not blog the lovely co-founders of Birchbox?!

While in New York last year, I had the awesome chance to photograph Hayley Barna and Katia Beauchamp, the gorgeous and SUPER nice ladies behind the uber-successful Birchbox. They were one of 12 companies featured in the inaugural Only in the Alley calendar, which I exclusively shot.

So why do I toot Birchbox’s horn so much? While I LOVE beauty products, I get overwhelmed by all of the offerings. I’m a loyal brand follower and with my curly frizzy hair, I’m pretty particular about what I use in my hair and on my body. But sometimes..I like to branch out. And that’s where they come in.

Birchbox is the BEST way to discover new grooming, beauty and lifestyle products. Sample top products from high-end brands, get expert advice, buy new favorites and earn points with every purchase – all for just two lattes a month – $10. You get to personalize your box every month, based on a series of questions on your hair type, skin type, your typical beauty routine – and a pretty little box shows up in your mailbox every month, chock-full of sweet samples!

Since I travel so much, these little samples are my favorite to bring with me – and are TSA-friendly ;)

Shot on location near their Park Avenue office in Union Square, Hayley and Katia were fantastic models and dressed to the NINES. It was a freezing morning, but you couldn’t tell it by these snaps. Thanks for being so fabulous, ladies!